At adamicus, we apply display media to increase our customers’ brand awareness and target new customers. Whether you are planning a classic branding or a performance campaign, we will find your target group on the web and raise awareness for your brand, products and website.
- Definition of target groups, KPIs and media strategy
- Selection of appropriate advertising environments and profiles and summary in the media plan
- Technical linking via ad servers, tracking systems and data management platform
- Creation of advertising material
- Continuous campaign optimisation
- Transparent and all-encompassing reporting based on individual KPIs
- Analysis of purchasing and user behaviour for future campaigns
In addition to the tried-and-tested placement of ads with a broad targeting filter, we also apply RTB / programmatic advertising and purchasing profiles and provide the basis for your growth with sophisticated retargeting campaigns. Whether on Facebook, portals or niche sites, the degree of attention (impressions, clicks, leads) a display media campaign achieves depends on approaching the right target group as well as on factors such as the choice of format, placing of ads in the relevant environment and high-quality design compliant with customer demands. Daily campaign optimisation and extensive, transparent reporting pave the way for successful cooperation over a long period of time.
We generate the right campaign ideas, techniques and resources not only to make high-quality, individual display media marketing a reality but also to integrate it into your online marketing strategy with a lasting effect and measureable success.